In addition to other campaign creatives, in an additional marketing push, Wilson and Co were looking to offer potential customer a treat in their Bank Holiday Giveaway. Customers would be able to choose from an experience, plus, a choice of free gift, either a Dash Cam or Ray-Ban Sunglasses.
From an initial brief, we created the campaign creative, a set of web banners and a direct mail postcard, signed off and ready to print to be posted out within just a few days, in time for the event. In addition, we created social media posts including a facebook carousel and a series of effective HTML 5 display banners to be used on Google Display Network (GDN) and an eDM.
All in all, our quick turnaround meant the campaign was up and running in no time!
It's another example of what we do every day. Pull together campaigns, big and small on time, on budget and still ensure a co-ordinated visual 'treat' is seen across all channels.